ABOUND BLENDS PROVEN LENDING AI WITH RAPID MARKET GROWTH
Monthly origination run rate
Default rates vs market benchmarks
2024 revenue, with £9m profit before tax
Loan book financing secured from Citi, Deutsche Bank & Waterfall
Our mission is simple: make borrowing fairer for consumers and smarter for lenders.
With £1.5bn already originated and a clear path to multi-product, multi-market scale, we’re proving that better lending is better business.
Backed by the best




How we’re different
Proven AI technology
Cashflow underwriting models built on 3bn+ transaction datapoints.
Cashflow underwriting models built on 3bn+ transaction datapoints.
Regulatory credibility
FCA regulated, with deep expertise in compliance and risk.
FCA regulated, with deep expertise in compliance and risk.
Best in class credit performance
Platform already powering Abound loans and multiple live partner launches.
Platform already powering Abound loans and multiple live partner launches.
Product agnostic
Proven across multiple products
Proven across multiple products
Built to scale, proven to perform
Abound has achieved consistent year-on-year revenue growth and profitable peer-beating scale. With £69M revenue and £9M PBT in 2024, we are on track to deliver £300M PBT by 2030, driven by robust unit economics and scalable technology.
See how we’ve helped people say yes
Abound was born from a real but sadly common problem faced by our co-founders.
They spent years helping banks improve credit decisioning. Eventually, they realised that to truly fix the system, they had to build it themselves.
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Experience across the wider leadership team includes:








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